I’m a Product Designer based in Toronto. I have a decade of experience designing products for zero-to-one startups as well as scaling them for 100x growth.

I equally enjoy the analytical nature of problem-solving and the creative nature of design. I’m also fascinated by how the human mind works (Behavioural and Cognitive Psychology). So I love digging into data, talking to/observing people, and all other forms of research that help me understand the people who’re going to use the product.